Boys and Girls Clubs of Canada to turn Yonge-Dundas Square into urban adventure park in anticipation of Capital One Race for Kids
Kick-off spring with your inner kid!
TORONTO, April 11, 2012
WHAT
Urban adventure activation and media challenge in advance of the Capital One Race for Kids, BGCC's first-ever national fundraising event and media challenge
MEDIA CHALLENGE
Wrangle your way through mini challenges for a race to the finish. The three participating media members with the fastest time will be granted a donation to their local Boys and Girls Club in their name.
WHO
Pam Jolliffe, CEO, Boys and Girls Clubs of Canada
Rob Livingston, President, Capital One
Anna Ashitey, Youth Member, Boys and Girls Club of Peel
WHEN
Wednesday, April 18, 2012
Media Challenge: 12:00 - 1:00PM
Urban Adventure Park Open to Public: 11:00AM - 6:00PM
WHERE
Yonge-Dundas Square, Toronto, ON
PHOTO OPPORTUNITY
The downtown Toronto lunch crowd and media loosen their ties and kick-off their heels to participate in three checkpoint challenges that will see them embrace their inner kid. Challenges include:
1. Sumo Knockout Match
2. "Happy Gilmore" Golf Challenge
3. Walk on Water Competition
For more information on the Capital One Race for Kids, please visit www.raceforkids.ca
For further information:
Interested media are asked to contact Christine Hogg, Communications Specialist, TrojanOne at (416) 355-2684 or
christine.hogg@trojanone.com by Friday, April 13.